The incredible growth of the Internet, social media platforms and online forums has provided authors with applicable opportunities to sell their books lucratively. Self Publishing authors are achieving best-seller rankings and attracting mainstream attention. Since the possibility of becoming a well-known author is accessible, it is important to research the resources to self-publish a professional quality manuscript. To do this, authors are to focus on three main sections of the publishing process.
Self-publishing authors have the option to choose which print service will help them reach their goal. Print-on-demand (POD) printing services print books for self-publishing authors. Since Print-On-Demand printers only print your books, the writer has to handle cover design, securing an editor and the marketing plan. Some self-publishing authors favor POD companies because their prices are competitive and authors maintain control of the manuscript.
For authors whose goal is reaching a specific audience to market their products and services, other print-on-demand options are feasible such as Create Space. For example, writers that want to self-publish their eBooks, create space is an excellent choice. Also, it can help your reach mainstream. Amanda Hocking found her audience and millions selling eBooks on Amazon.
Format and Design
Talking about eBooks brings me to formatting and designing books for the Internet. Formatting manuscripts into eBooks and e-readers like Kindle or Nook sometimes means excluding graphics that are in your paper versions. Book cover designs are also important. Although Create Space provides book cover templates, some covers require formatting. Another cost consideration is an editor. As the author, it is easy to see what is not there. An editor will proof the manuscript for grammar, content and comprehension.
Finally, a marketing plan for your book is imperative. Self-publishing and traditional authors are accountable for marketing their books. Once an author is clear about the goals they intend to reach with their book, they can research which marketing strategies will best meet their aspirations. For authors not familiar with online marketing strategies, hiring a professional may be the way to go.
Focusing on these three areas will help self-publishing authors create eye-catching books available in paper or electronic versions. POD printers and POD publishers are available to help authors make their dreams come true. Remember just as reflection and research were time-consuming to write the book, formatting and marketing also will be an investment of time and resources to present a polished book that sells.